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Event Fails: Lessons Learned from Event Planners
When virtual and hybrid events became a booming industry practically overnight, there was a lot that event planners didn’t know when organizing their events. It took trial and error (and event fails) until lessons learned became best practices.
We’ve definitely seen our fair share of virtual events fails over the past year. Some of the mishaps would have made you cringe and some would have made you laugh out loud. With these 5 lessons learned, you are bound to be headed in the right direction for a successful virtual event.
#1 — Choosing a platform before deciding your event goals.
Always decide your event goals and design the layout of the event before choosing a platform. It’s important to find a platform that meets all of your needs rather than choosing a platform and then organizing your event based on what that platform can do. This will allow you to get the most out of your event and accomplish all of your events goals.
#2 — Having an overload of presentations/sessions scheduled without time for breaks
With virtual events, attendees are looking for more of an experience. They are on their computers everyday doing work, so attending an event that has a balance between work and play is their dream come true.
