How to Win Event Business

Crafting a proposal for any event can be daunting. Whether you are planning a 90 minute experience for your client’s team or a programmed virtual, hybrid or in-person conference, no matter what, there’s a lot of information and education required in order to win that business.

Companies have become more comfortable with virtual events in 2021 through a lot of trials and lessons learned, and the return of in-person events has event planners and their clients feeling some type of way.